Sevi’s Lemonade Stand

Cancer is a monster of a diagnosis. Sevi is fighting back with lemonade.

Four-year-old Sevi Heck raised $950 in one day for the Alex’s Lemonade Stand Foundation. On Saturday, July 25, he’s bringing Sevi’s Lemonade Stand to Mayhem Monster Trucks at the LECOM Event Center — and we’re giving his mission the biggest stage we can.

100% of proceeds from Sevi’s stand benefit the Alex’s Lemonade Stand Foundation and the fight against childhood cancer

While the trucks roar, Sevi will be pouring.

Give supplies →

Sevi at his lemonade stand giving a thumbs up
Fighting childhood cancer, one pour at a time
Mayhem Monster Trucks Thrill ShowSat, July 25 · 4:00 PMLECOM Event CenterGet Tickets →

Meet Sevi

A four-year-old with a big mission

Sevi's full lemonade stand set up outsideSevi with his mom, BreannaSevi with his dad, Timothy
Sevi, in his Sevi's Lemonade Stand shirt, giving a thumbs up beside Ace, the Elmira Aviators mascot, on the arena floor at the LECOM Event Center
Sevi and Ace, the Elmira Aviators mascot, at the LECOM Event Center.

This is Sevi Heck — a four-year-old from Elmira with a lemonade stand and a heart the size of the arena. This is his first year raising money for the Alex’s Lemonade Stand Foundation, and in his very first stand for the cause he brought in $950 in one day with the help of his family, friends, and neighbors.

His mom, Breanna, and dad, Timothy, are right beside him — and every dollar goes straight to research and family support for kids fighting cancer.

“It was heartwarming to see our community come together for a great cause. Every day I feel lucky to be his mom.”

— Breanna Heck, Sevi’s mom

Fighting childhood cancer, one pour at a time.

Why it matters

This is what Sevi is pouring for

47
kids a day

are diagnosed with cancer in the United States. Every single day.

400K+
new cases a year

of childhood cancer worldwide — more than 1,000 kids affected every day.

1,500+
research projects

funded by the Alex's Lemonade Stand Foundation at nearly 150 institutions.

Source: Alex’s Lemonade Stand Foundation. “I’m raising money for kids with cancer. Please help me reach my goal.” — Sevi

Honored guests

Celebrating local kids
and the care behind them

We’re also honored to welcome local Children’s Miracle Network Champions and graduates as VIP guests during the event. Their families represent the broader impact of pediatric healthcare across our region and remind us why showing up for kids matters.

Teagan Beaton — Children's Miracle Network story
Teagan BeatonChildren’s Miracle Network Champion · watch her story

Why CMN matters here

Children’s Miracle Network helps connect communities with local children’s hospitals. In Elmira, Arnot Ogden Medical Center is the local CMN hospital. The families joining us as VIP guests help show how important pediatric healthcare is across the Twin Tiers.

Sevi’s Lemonade Stand benefits the Alex’s Lemonade Stand Foundation. Children’s Miracle Network Champions and graduates are being welcomed as honored VIP guests to celebrate local pediatric healthcare stories and the families served by CMN-supported care. The two organizations are independent 501(c)(3) nonprofits.

Saturday, July 25 · 4:00 PM
LECOM Event Center

Massive trucks. Massive air.
Maximum mayhem.

Monster trucks, motorcycles, ATVs, and go-karts — the most adrenaline-packed night in Elmira. And this year, Sevi’s lemonade stand takes over a concession inside the show, so every cup you grab fights childhood cancer. Come for the mayhem, stay for the cause.

Monster TrucksFlat Track MotorcyclesATVs & QuadsGo-Karts
Full event details →

Get involved

Ways to help Sevi

Buy a lemonade. Make a donation. Give supplies. Let’s show Sevi what Elmira can do when it shows up together.

Give

Donate money

Give any amount by card — 100% goes straight to the Alex's Lemonade Stand Foundation to fund childhood cancer research.

Donate now
Supply

Donate goods

Lemons, ice, cups, sugar, water, tables — cover the costs so 100% of every sale stays profit.

Pledge supplies
Lemons (fresh + bottled juice)Bagged iceSugarClear cups & lidsNapkins & strawsBottled waterCoolers

Pitch in

Donate goods & supplies

Cover his supplies so every sale stays profit. Tell us how you’d like to help and we’ll follow up.

No spam — just Sevi’s campaign and event updates. Unsubscribe anytime.

Media & press

Help us tell Sevi’s story

This is a feel-good local story with real community impact. We’d love your help spreading it.

WYDC Fox 40 news coverage of Sevi's Lemonade Stand
As seen on WYDC Fox 40Watch the news feature on SeviWYDC-TV covered Sevi’s mission to fight childhood cancer — one lemon at a time.

Press kit & release

Download the full press release — the story, the numbers, event details, and quotes — ready to run.

Download press release (PDF)
Media contact
LECOM Event Center Marketing — use the form, or email marketing@oydlive.com. We’ll get you interviews, hi-res photos, and on-site access.

We respond fast — usually the same day. Your details stay private and are only used to get back to you.